Tarnetar Fair: A Living Tradition of Sacred Union and Cultural Continuity in Gujarat

The Tarnetar Fair, conducted yearly in the Surendranagar area of Gujarat, exemplifies a significant amalgamation of mythology, ritual, and social history. Originating from the "Swayamvar" legend of the Mahabharata, the fair functions as both a spiritual trip to the Trinetreshwar Mahadev Temple and a culturally endorsed matrimonial assembly among tribal clans. This study examines the historical roots, mythical influences, architectural legacy, and modern social relevance of the Tarnetar Fair. The study highlights the fair's multifaceted importance in preserving tribal identity, enabling matchmaking, and supporting local economy. The study elucidates how the Tarnetar Fair operates as both a celebration and a venue for cultural continuity and transition, viewed through the combined perspectives of anthropology, history, and religion studies. The fair's lasting allure stems from its capacity to connect historic customs with contemporary communal life, thereby maintaining its significance across generations.